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Wednesday, September 30, 2015

Dressing Etiquette For Interview And Professional Environment



Since first impressions greatly influence a hiring assessment, the manner in which probable employees present themselves can make a critical difference and make them standout from the rest. Two really important facet of business etiquette are professional dress and table manner. Dressing right and eating with good manners are essential to the job interviewing process. Here are some tips to help you navigate your way through the sometimes confusing rules of etiquette. Here we shall consider dressing.

Dressing for your first impression
To most employers, first impressions still count and poor personal appearance at an interview is a major factor leading to the rejection of applicants and their applications.

Dress to project the image you want the employer to receive and let your clothing reflect your knowledge of the type of job for which you are applying.

Even if the company has a “business simple” dress policy, it is better to take a conformist approach when going for an interview.

Knowing that your appearance is good may give you added confidence, and self-confidence is essential if you are going to make a positive impression.

It is also very good to know the company’s dress style so that you can conform to their uniform or dreSS code.

Once the Job is yours
Don’t forget about your grooming and appearance once you have been hired

Despite the trend toward more freedom of expression in the way employees dress, many employers have maintained strict dress codes

As soon as you’ve been hired, find out whether your employer has a dress code

Some codes are written down, but others are “just understood”

Your dress and grooming may affect the initial friendships you form on the new job because dress extremes may attract some people, but turn others off

Dressing for the interview and professional environment
Most interviews require that the interviewee should be professionally dressed, they first and foremost examine your appearance. Worthy of note is that appearance is not only about you dressing but also everything else that sums up your appearance: hair style, perfume, smiles, etc. thus the following tips will be of intense help.

Tips for men and women

Men

Suit for a business professional conservative environment - dark solid or slight pinstripe conservative

Blazer for an informal business casual environment coordinated sport coat or blazer with khakis, chinos, or gabardine trousers

Shirts – long-sleeved dress shirt in solid colors such as white, cream, or light blue are preferred

Necktie – medium width silk ties in solids, stripes, and small patterns. Tip of the tie should touch the top of the belt

Shoes & Socks – dressy slip-ons and lace-up shoes in black, burgundy, or dark brown. Dark color or neutral over-the-calf socks coordinated to trousers

Belts & Accessories – leather belts in black, burgundy, or dark brown to match trousers or shoes. Avoid flashy cufflinks, rings, or neck chains. If wearing an earring (or several), remove it (them) before the interview. Trim-styled watch with leather or good-quality metal band. Wedding bands and conservative rings are appropriate, but limit one per hand

Hair, Skin & Fragrance – hair should be clean and neatly combed. No “five-o’clock shadow”; facial hair should be groomed and trimmed. Go light on after shave products and avoid colognes.
Cover tattoos

TIPS FOR WOMEN

Matched-skirted suit for a conservative business professional environment conservative suit in neutral colors or understated plaids. Skirt length no shorter than slightly above the knee, no longer than just below mid-calf

Unmatched suit for an informal business casual environment – jacket and pants or skirt in coordinating colors and fabrics. Skirt no shorter than an inch above the knee, no longer than just below mid-calf

Blouses – Solid colors or small, subtle geometric patterns and floral. Avoid sheer fabrics, oversize prints, frills, ruffles, straps, or plunging necklines

Shoes – Medium to low heeled pumps, no open toes or slings, opt for shoes in black, navy, taupe, or dark brown leather. Shoe color should match or be darker than hemline. Neutral-colored stockings to match or compliment skin tone

Belts & Accessories – Belts in neutral colors no more than an inch wide. Limit jewelry to small pieces in gold or silver; pearls are also appropriate. No dangling earrings and only one pair per ear. Good quality rings limited to one ring per hand

Watch- Plain round face or tank-styled watch with leather or clasp-style metal band

Hair, Makeup, & Fragrance – Hair should be natural color, or at least look that way. Wear longer hair pulled up or back and away from your face. Go light on makeup and avoid perfume. Cover tattoos

General Note
Dressing generally has lots of volumes to speak, people always assess you base on the way you dress, above all you are the way you are dressed. What you are on the inside is what you show through the way you dress. Dress nicely!!!

Saturday, September 26, 2015

Simple Steps to Monetize Your Website




Like we have discussed in our post on online business, we defined Website monetization as the process of converting existing traffic sent to a particular website into income. The possible steps to monetize your website(s) are thus:

1. Google AdSense

AdSense shows ads that are remarkably significant to your site’s content. AdSense pays you certain percentage of the proceeds each time they are clicked on. If you have a website about entrepreneurship, it might display ads from an entrepreneurship agent or marketing agent.
To get a Google AdSense you have to follow the modus operandi:
  1. Place HTML code on your website where you want the advertisements to display. AdSense policy only allows up to 3 ad blocks on each page of your website.
  2. Advertisements that are related to the content are displayed. Google ensures that the highest paying ads are shown on your web page.
  3. Google bills the advertisers and networks for the advertisements that showed on your website and pays directly.
Google deals with advertizers and you receive a cheque or deposit every for the proceeds that your website generated.
Anyone with a website can take advantage of this program and getting started takes just minutes, provided that you have a Google account. You can read more about Google’s AdSense program by reading Google AdSense help center.

2. Infolinks

Infolinks is an advertising platform, they place in-text ads within your website content and pays when they are clicked. They have software that identifies the most valuable keywords within your website content and double-underlines theses keywords, and when your visitor hovers his or her mouse over them an advertisement related to the keyword is displayed. If they decide to click on the “learn more” you are compensated. For details read more on http://www.infolinks.com/

3. Affiliate Offers

Affiliate marketing is a very effective way for your website to generate traffic and make returns because it allows you to present your visitors with offers that they are likely to be interested in.
If you have a blog on fashion and style you will have to find an affiliate offer that is of interest to your visitors, such as the style that fits intending couples. Then you place a banner or text link on your website that contained your affiliate link and directed the visitor to the offer. If they signed up for the particular offer, you are then compensated with an affiliate referral payment. Some credit card offers pay out $50 – $100 for every referral an affiliate sends.

4. Create & Sell Your Own Digital Product

This is a monetization strategy that is great for those who have a very niche specific website combined with a large volume of website traffic. Creating your own product allows you to provide something very specific for your visitors and retain 100% of the revenue.

5. Direct Ad Space

If your website has significant amount of traffic and you have built up a following, it presents you the ability to sell direct advertising space on your website. The offers will not roll-in in one Day. It might take months but be sure to include details of how you should be contacted by a potential advertiser.
Advertisers that use Google’s platform are charged per click. This can become very expensive for the advertiser so they often look for opportunities to buy ad space for a flat fee.  So advertisers will prefer to advertize at a cheaper rate.  


You can combine Google AdSense with your own direct advertising to spawn some cheery income from your website.


Others are

6. Sponsored Posts & Reviews

7. Gate Premium Content

8. Generate & Sell Leads

9. Related Posts

10. Paid Private Forum

Read  more to learn more on online biz

Online Business At a Glance

Online business which is also known as e-business/internet business is any kind of business that is done over the internet. 

A person who has a part time or full time carrier online, i.e. using the internet to generate money is said to be running online business. Running an online business though may be difficult especially as a beginner but when properly done can put millions of naira into your bank account, and the good thing about online business is that it can be done from the comfort of your home and at your spare time. A lot of businesses can be done online and this may include affiliate marketing, bulk SMS, web building and development, stock trading, blogging etc,

Online business only requires you having little knowledge about the computer, and it startup requirement is not too expensive because it can be done in a cafe. All you need do is think of a passion you can sell or any type of online business you desire try to know all about the business, start doing the business, grow in the business and  making money.


Types of online business

Below are types on business you can do online
Website building and development
Affiliate marketing
Blogging
Online investments
Stock trading/forex
Information marketing
E-commerce business
Freelance writing
Survey
Online advertising
Sales of various forms/ scratch cards e.g. waec, neco, jamb etc
Recharge card business etc

Steps in doing online business

  1. Find a niche and get enough information on the niche.
  2. Build a mini website and write good post or ebook
  3. Use search engines to drive traffic to your site.
  4. Advertise your site using social media.
  5. Follow up with your customers and subscribers with e-mail.
  6. Monetize your site.
Step 1: Find a niche and get enough information on the niche.

Online business requires you doing what you are good at, for instance, if you love fashion, beauty, cooking, dieting, sport etc then you are advice to start with it. Also you have to know what people love about your desired niche. Know that if you are going into buying and selling, you don’t just pick a product you love but a product that is hot in the market. You also need to get also of information about your niche by:
  • Joining online forum.
  • Doing key word research.
  • Visiting other websites that is into your type of business.
  • Buying eBooks or any materials that discusses your line of business.etc
Step 2: Build a mini website and write good post or eBook.

A website is seen as your online store and you can get free site from BlogSpot, wordpess etc. Try as much as possible to make your site very attractive and user friendly. Create good and quality post about your business. Use compelling headline that is very catchy and mind blowing. Try to tell you potential customers about the uniqueness of your product and how it can profit them.

Step 3: Use search engines to drive traffic to your site.

Introduce pay-per-click advertising which helps you to get immediate traffic to your site. Also update your site on a regular basis.

Step 4: Advertise your site using social media.

Social media technologies take different forms which including blogs, business networks, enterprise social networks, forums, micro-blogs, photo sharing, products/services review, social bookmarking, social gaming, social networks, video sharing and virtual worlds. Some of the viable social media that can do the magic include facebook, twitter, LinkedIn, Ello, YouTube, nairaland etc.

Social media allows a business to promote and market its own brand, with 46% of customers using social media as a primary source in their purchase decisions. It is therefore clear to that using social media sites to promote a business proves successful in expanding the overall growth and helps to consolidate the businesses concept and meaning. Thus social media presents a viable prospect across several ruts to establish strong and enigmatic business, services, and business concept.

Step 5: Follow up with your customers and subscribers with e-mail

You can turn visitors into buyers when you create an opt-in list in your site; by so doing you’ve created one of the most valuable assets of your online business. Then your visitors have no choice than turn subscribers wherefore they have given you the boulevard to send them e-mail. Thus they have asked you; for your services, to create a lasting relationship with them and always give them updates on products and services. This can only be achieved by the power of e-marketing through following up with your customers and subscribers with e-mail

Step 6: Monitize your blog

Website monetization is the process of converting existing traffic sent to a particular website into income. The ways of monetizing a website are by employing Pay per click (PPC) and Cost per impression (CPI/CPM) advertising. Various ad networks aid a webmaster in placing advertisements on pages of the website so as to gain from the traffic the site is experiencing.

There are several monetization options, and your website niche, target audience, traffic volume, and visitor behavior are what to consider determining the options that are most essential for you. Here are some of the monetization options that are popularly used; Google AdSense, Infolinks, Sponsored Posts & Reviews, Gate Premium Content, Generate & Sell Leads, Related Posts, Paid Private Forum, Affiliate Offers, Create & Sell Your Own Digital Product etc.
So as to start generating revenue, however you don’t have to try and do all of these at once but give sufficient time to make sure it strive. There is no magic to success; you need to see what will work for your website and the target audience. 

Read furtheron how to monetize your site

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