Like we have
discussed in our post on online business,
we defined Website monetization as the process of converting existing
traffic sent to a particular website into income. The possible steps to
monetize your website(s) are thus:
1.
Google AdSense
AdSense shows ads
that are remarkably significant to your site’s content. AdSense pays you certain
percentage of the proceeds each time they are clicked on. If you have a website
about entrepreneurship, it might display ads from an entrepreneurship agent or
marketing agent.
To get a Google
AdSense you have to follow the modus operandi:
- Place HTML code on your website where you want the advertisements to display. AdSense policy only allows up to 3 ad blocks on each page of your website.
- Advertisements that are related to the content are displayed. Google ensures that the highest paying ads are shown on your web page.
- Google bills the advertisers and networks for the advertisements that showed on your website and pays directly.
Google deals with
advertizers and you receive a cheque or deposit every for the proceeds that
your website generated.
Anyone with a website can take
advantage of this program and getting started takes just minutes, provided that
you have a Google account. You can read more about Google’s AdSense program by
reading Google
AdSense help center.
2. Infolinks
Infolinks is an advertising
platform, they place in-text ads within your website content and pays when they
are clicked. They have software that identifies the most valuable keywords
within your website content and double-underlines theses keywords, and when
your visitor hovers his or her mouse over them an advertisement related to the
keyword is displayed. If they decide to click on the “learn more” you are
compensated. For details read more on http://www.infolinks.com/
3.
Affiliate Offers
Affiliate
marketing is a very effective way for your website to generate traffic and make
returns because it allows you to present your visitors with offers that they
are likely to be interested in.
If you have a
blog on fashion and style you will have to find an affiliate offer that is of
interest to your visitors, such as the style that fits intending couples. Then
you place a banner or text link on your website that contained your affiliate
link and directed the visitor to the offer. If they signed up for the
particular offer, you are then compensated with an affiliate referral payment.
Some credit card offers pay out $50 – $100 for every referral an affiliate
sends.
4. Create & Sell Your Own Digital Product
This is a monetization strategy
that is great for those who have a very niche specific website combined with a
large volume of website traffic. Creating your own product allows you to
provide something very specific for your visitors and retain 100% of the
revenue.
5. Direct Ad Space
If your website has significant
amount of traffic and you have built up a following, it presents you the
ability to sell direct advertising space on your website. The offers will not
roll-in in one Day. It might take months but be sure to include details of how
you should be contacted by a potential advertiser.
Advertisers that use Google’s
platform are charged per click. This can become very expensive for the
advertiser so they often look for opportunities to buy ad space for a flat fee.
So advertisers will prefer to advertize
at a cheaper rate.
You can combine Google AdSense
with your own direct advertising to spawn some cheery income from your website.
Others are
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